Vendor "Everyday Shaving"

Everyday Shaving is legit.

This is Brian Twilley, owner of Charcoal Goods, Everyday Shaving, and of course my larger B2B machine shop. As most of you are aware I retired the Charcoal Goods brand at the beginning of 2023 as it had become a distraction to my larger machining operations. That hasn't changed, however I needed a simple project for the guys to keep the machine spindles turning in-between big jobs.

I designed this new razor so that it could be manufactured on a single milling production pallet and the razors can be assembled while other machines were running. At a target price of $95 USD it's a good little razor. Plus, it's a dual-comb design so you get a mild and medium razor in one. Dual-comb was always the single most requested feature for the Charcoal Goods razors.

The website, branding, marketing, and order processing is out-sourced. Beyond designing the razor and telling the team to sell 200 a month I'm largely not involved. If they start hitting my sales target on a regular basis I'd consider offering different options or bringing back some of the Charcoal Goods designs. 

It looks like the current price set at $35, which is about the same price as a Merkur 23c. The temporary low price has something to do with Google Shopping Ads ranking and will slowly creep back up to $95 as the product gains advertising auction share. There is some sort of strategy there.

The target market is 18-44 year old men, which is basically 0% of this forum, but if you liked the Charcoal Goods Level 1 or the Everyday model you'll probably like the new razor. The magnets work pretty well and give it a wow factor.

~Brian Twilley aka Charcoal Goods

I tried to message you but your profile doesn’t allow for it.

Its because he doesn't have 20 posts yet so he can't access messages yet...

Ah those pesky rules...

This razor is definitely Brian's design, and does borrow some design details from his earlier "everyday" razor.  He does live in Bend, Oregon and the address listed is identical to his last known CG address.  It is a machine shop in an industrial park.  It makes sense that Brian would want to use his razor design expertise...and create a simple project to keep idle machines running to create extra cash flow for his company.  At $35, it is a great deal for a newbie wet shaver...since all of the youtube reviewers agree that it is a mild shaver.  Henson also started by offering their razor at $45 in their first 6 months in business (I purchased one at that time).  They lost money on those razors during that introduction period.
  My only issue with Brian's new "Stinger" Everyday Razor are what appear to be unfinished sharp edges on both the square handle and baseplate.
Questions for those of you who have ordered this razor and used it:
1) Are the edges on the handle and baseplate sharp to the touch?
2) Is the square handle a "good idea", and easy to use...since it may keep the razor in the correct position to the face plane and likely prevent accidental slips and cuts??

The “target market” comment is pure gold.

As unlikely as I am to shave with a razor that looks like this (yes I said it) I’ll give it a try.

I just received mine today

Mines taken a 2 day vacation near Atlanta.....

Mines taken a 2 day vacation near Atlanta.....

Man, your packages get way more vacation time than you or I do Dave. I wonder if they have a better health plan as well?

Mines taken a 2 day vacation near Atlanta.....

Man, your packages get way more vacation time than you or I do Dave. I wonder if they have a better health plan as well?

Wouldn't surprise me....... arrived there at 1:20 pm on the 4th. No telling when it'll decide to move again.....

Stickshift

Looks like there is zero gap with no blade installed but when there is a blade there is a quite gap between the topcap and baseplate.
Does it close when you push down the baseplate (with a blade installed)?

Stickshift

Looks like there is zero gap with no blade installed but when there is a blade there is a quite gap between the topcap and baseplate.
Does it close when you push down the baseplate (with a blade installed)?

Navitimer I hope I'm understanding your question correctly. There isn't any movement between the top cap and the baseplate (with or without a blade).