(This post was last modified: 01-29-2024, 10:19 PM by dtownvino.)
(01-29-2024, 04:52 PM)mrdoug Wrote:(01-29-2024, 03:27 PM)Cino Wrote:It looks like HSSC has a soap called Eclipse, with a similar label. I won't post it, as it feels rude (I don't want to advertise for another provider in Frank's thread). Nonetheless, I'd avoid that name, as it already exists in a similar way.(01-25-2024, 07:47 AM)Dragonsbeard Wrote: Contest time!
Ok so this has been planned for a while now and it’s time to get things going. On April 8th 2024 there will be a total eclipse of the sun and Rochester NY is the largest city to be in the path of totality for this duration in proximity to major cities like NYC and Boston on the east coast. In fact, Rochester has been named one of the best cities to watch the 2024 eclipse by National Geographic, Fodor's and Thrillist. Hotels and Air B&B’s etc are booking up as the city expects thousands of people to come to get a good view of the solar eclipse. I’m doing a one time collectors edition run of the Shave Soap, Skin Food Splash and a Bath Bar Soap. These will sold as sets only and will also include a pair of ISO 12312-2 compliant and CE certified eclipse glasses.
So I have some strong ideas on the scent but I want to hear some suggestions from you and even more importantly “ a name for the scent “ and if we use the scent and the name you get a full set or if you come up with just the scent or just the name of the scent we end up picking you get a full set. So it’s possible to have 2 winners if one picks out the scent and another picks out a great name for the scent. If I don’t see anything suggestions on the scent and go with one of the ones that I’m thinking of using then there will be just one winner who comes up with just the name of the scent. An I will use one of the names for sure There’s not a lot of time so I’ll pick a winner on Monday morning at 10 am EST.
There’s just a couple of simple rules. You can post up to 3 scents and 3 names BUT YOU HAVE TO QUOTE THIS POST to keep it going as all it takes is one post unrelated to this one ( example) like a SOTD or some product question post to make this contest post not seen especially if the post starts a new page so make sure to quote this post!
The label seen below is what we are going with and there will be some special packaging for this release/ set.
So let the contest begin!
You are over thinking it. Just call it "Eclipse". That's a great name, and you already have the label.
It should be an evening scent, but easy to wear. Open with some citrus, like orange, then settle into tobacco and leather, or tobacco and cedar. You could build on MF, maybe. I love MF.
I like the idea of an evening scent. I don't use scented soaps anymore, but this line of thinking makes sense to me.
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Well, this where things differ in the world of trademarks. No one is wasting their money on trademarking a scent name of a soap who is an artisan. Trust me, I'm dealing with Patent and Trademark attorneys often at two of the three largest firms in the US.
Second, this isn't a "launch" of a new soap, it is a one time commemorative due to the fact that the Total Eclipse passes through the HQ of Ethos (Rochester, NY).
Next, I also know the label's main image came from shutterstock and has been downloaded more than 100K times. Frank's graphic designer just enhanced it.
Many soaps say "Sandalwood", "Bay Rum", "Lavender", etc... the fact that Frank is pointing out a single event with the date on the label shows his intent.
If I owned Ethos I wouldn't change it and I'm pretty conservative when it comes to the legality of intellectual property.
I'll comment one last thing, maybe the other soap company will sell more of their soap after this one time commemorative soap from Ethos.