(12-12-2021, 01:29 AM)Frog1956 Wrote: Frank
Regarding the use of synthetic AO's in Ethos products.
When in doubt about a decision like this, always go back to the mission statement. In Ethos case this is:
ETHOS Grooming Essentials formulas are developed using the deep-rooted knowledge I’ve gained throughout the years of personal care R&D to provide my customers with grooming products that deliver optimum results. It has become a passion of mine to source the globe in search of the earth's most beneficial naturally derived ingredients and aromatics to create the culturally inspired Ethos Collections and all the products that are found in each one of the Collections.
The Ethos mission statement answers the question regarding the use of synthetic AO's in Ethos products. If you compromise once on the basis of price, you start down a vey slippery slope.
If a product is not meant to be technically, that's OK.
If the product would be very high priced, that is also OK as you have always been open that your product pricing structure is based on the ingredients involved. If a customer is insisting on a specific product, he should also be willing to pay the price necessary to produce the product in accordance with the quality standards in the mission statement. If he cannot afford the product, that is unfortunate, but is not a reason for you to compromise your, or your company's, standards.
Hope this encourages you to keep up the good fight.
Thank you for your input and I do have some standards that I work hard to keep up. With that said in regards to using anything synthetic. I’d like to embellish on that. In the world of aromas there are quite a few choices and a broad range of pricing on these aroma ingredients. So starting at the low end there are inexpensive synthetic candle and soap making fragrance oils and I don’t use them but when you get into creating your own aroma blends especially for perfumes then most use Aroma Accords and yes they are also man made but there are some that have natural beginnings but they are aroma chemicals bottom line. Of course then there are the natural essential oils, resins, wood oils, absolutes, animal derived aroma ingredient like Civet for example and CO2 extracts etc etc With that said there are certain target aromas that would be impossible to achieve without using let’s say an aroma accord. For example in my Pineapple Noir blend I had to use some accords because there’s no such thing as Pineapple Essential oil. I did blend the accords with a bunch of essential oils to create the scent but it would not be achievable using only Essential oils. I’m doing one now called Mandarino Fumo that is like 95% natural but the scent calls for Leather and there is no such thing as Leather Essential oil so I used a high quality Leather accord. so I’m not opposed to using whatever it takes to get me to the target scent but I do have my limits and standards and lines I won’t cross.
I guess what I’m trying to say is some of the members asked me to try and replicate or get close to the Fine Santal Absolut or the Vintage AOS Sandalwood scent. I could probably easily get really close using all Essential oils but there’s one stipulation and it’s to keep it reasonably priced. That would not be financially possible if I used authentic high quality Mysore Sandalwood oil your looking at low end $400 an oz and Vintage can be close to double that. So I have a plan on how I can create this duplicate using both natural Sandalwood essential oils along with the other 3 other essential oils in the blend and adding one Mysore accord and I can still keep the price somewhat reasonable.
So I don’t feel like I’d be lowering my standards but I feel like it presents a challenge which is something I enjoy.
Hope that explains my take on the subject.
Again thank you for your input.