It may well be an end of batch sale, but reducing the price by 60% is rather drastic, I know when Scott at Declaration Grooming introduced the new Milksteak base, he cut the price of all of the Bison tallow and Icarus soaps in inventory, but I don't remember him cutting the price so drastically. Scott wanted to convert all of his scents over to the new Milksteak formula and he did not want the confusion of having two soaps with the same scent.
Perhaps Mick's is doing something similar, but I would have thought he would have hinted at the new base. For whatever reason, Mick's has not garnered much attention. The Facebook page has only 10 likes. The last post was in 2020. The Instragram page has only 104 followers and only 11 posts/photos. That does not bode well.
The artisan soapmaking business is highly competitive. A successful artisan has to make a great soap, but also has to be great at marketing the product.
Perhaps Mick's is doing something similar, but I would have thought he would have hinted at the new base. For whatever reason, Mick's has not garnered much attention. The Facebook page has only 10 likes. The last post was in 2020. The Instragram page has only 104 followers and only 11 posts/photos. That does not bode well.
The artisan soapmaking business is highly competitive. A successful artisan has to make a great soap, but also has to be great at marketing the product.