#61

Administrator
Philadelphia, PA
We're probably going to stick with the name horizons. We already had an aftershave label mostly done before it was mentioned that catie's bubbles has used the name before.

I reached out to Chris and he didn't have any issues with it...

Here's the label we have. I'm not 100% sure whether or not I'm going to tweak the font color.

[Image: k7JpxBK.jpg]

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#62
(04-23-2023, 02:00 AM)andrewjs18 Wrote: We're probably going to stick with the name horizons. We already had an aftershave label mostly done before it was mentioned that catie's bubbles has used the name before.

I reached out to Chris and he didn't have any issues with it...

Here's the label we have. I'm not 100% sure whether or not I'm going to tweak the font color.

[Image: k7JpxBK.jpg]
May be a glossy lead like font shall give more punch to the label.

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#63

Just Here for the Shaves
Williamsburg, KY
(04-23-2023, 02:00 AM)andrewjs18 Wrote: We're probably going to stick with the name horizons.  We already had an aftershave label mostly done before it was mentioned that catie's bubbles has used the name before.

I reached out to Chris and he didn't have any issues with it...

Here's the label we have.  I'm not 100% sure whether or not I'm going to tweak the font color.

[Image: k7JpxBK.jpg]

I'm glad and figured you check with them and they wouldn't care. Looks great ! The lettering doesn't show very clear/crisp but that may have been your intent.

ExtraProtein likes this post
This post by Dave in KY mentions views and opinions expressed and makes it known that they are "those of the author and do not necessarily reflect the official policy or position of DFS or any other member, agency, organization, employer or company."  Big Grin
#64

Member
gone to Carolina in my mind
Well done Andrew. I love it.

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#65

Posting Freak
Gold lettering. You can never go wrong with gold. Or blood red. Blood always catches peoples’ eye.

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#66

Member
I like Pizza
(04-23-2023, 08:37 AM)Dave in KY Wrote:
(04-23-2023, 02:00 AM)andrewjs18 Wrote: We're probably going to stick with the name horizons.  We already had an aftershave label mostly done before it was mentioned that catie's bubbles has used the name before.

I reached out to Chris and he didn't have any issues with it...

Here's the label we have.  I'm not 100% sure whether or not I'm going to tweak the font color.

[Image: k7JpxBK.jpg]

I'm glad and figured you check with them and they wouldn't care. Looks great ! The lettering doesn't show very clear/crisp but that may have been your intent.
The DFS and silhouette needs to stand out in Red, the rest is a well thought out softer/concealed.  I like that.  Very different than the “HORIZONS” realeased by CATIE’S Bubbles. Few years back.

Nice Work, LOVE THE BEAR

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#67

Member
I like Pizza
(04-23-2023, 02:00 AM)andrewjs18 Wrote: We're probably going to stick with the name horizons.  We already had an aftershave label mostly done before it was mentioned that catie's bubbles has used the name before.

I reached out to Chris and he didn't have any issues with it...

Here's the label we have.  I'm not 100% sure whether or not I'm going to tweak the font color.

[Image: k7JpxBK.jpg]
Just Remember…..if somethings “been done” and many many “things” have been done….You MUST make sure “DFS Horizons” blows any past Horizons out of the water making them forgotten….

I would say “is it worth doing” if it doesn’t trump any other Horizons, however this is software.  

DFS Horizons better be a strong scented software kit, I’m tired of the lightly scented trash out here…

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#68

Administrator
Philadelphia, PA
(04-26-2023, 09:44 AM)ExtraProtein Wrote:
(04-23-2023, 02:00 AM)andrewjs18 Wrote: We're probably going to stick with the name horizons.  We already had an aftershave label mostly done before it was mentioned that catie's bubbles has used the name before.

I reached out to Chris and he didn't have any issues with it...

Here's the label we have.  I'm not 100% sure whether or not I'm going to tweak the font color.

[Image: k7JpxBK.jpg]
Just Remember…..if somethings “been done” and many many “things” have been done….You MUST make sure “DFS Horizons” blows any past Horizons out of the water making them forgotten….

I would say “is it worth doing” if it doesn’t trump any other Horizons, however this is software.  

DFS Horizons better be a strong scented software kit, I’m tired of the lightly scented trash out here…
That's our goal and we hope everyone likes what we're going to put out. A few people have smelled the samples already and its been well received.

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#69
(This post was last modified: 04-27-2023, 03:07 PM by rocket.)
I would humbly suggest adjusting the visual hierarchy on the label:
- reduce the visual contrast and weight of the container volume details which right now is one of the highest contrast items, but least visually important. 
- keep the bear as the hero and the foreground element
- increase contrast of the horizons and DFS logo to come forward visually into the middle ground, so in front of mountains but behind the bear
- select font hue that is more analogous to existing palette

This is a rough mock adjustment concept, but something like this:

[Image: sZ9JY3b.png]

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#70

Administrator
Philadelphia, PA
(04-27-2023, 02:58 PM)rocket Wrote: I would humbly suggest adjusting the visual hierarchy on the label:
- reduce the visual contrast and weight of the container volume details which right now is one of the highest contrast items, but least visually important. 
- keep the bear as the hero and the foreground element
- increase contrast of the horizons and DFS logo to come forward visually into the middle ground, so in front of mountains but behind the bear
- select font hue that is more analogous to existing palette

This is a rough mock adjustment concept, but something like this:

[Image: sZ9JY3b.png]

I like that. do you have a high resolution version you could email to me? I'll send you a PM.

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