(This post was last modified: 04-27-2023, 08:13 PM by rocket.)
(04-27-2023, 07:19 PM)andrewjs18 Wrote:andrewjs18This was a fairly quick mock adjustment in Photoshop where I use some of the auto selection tools and adjustment layers to play with the font colors, using your original image. While almost perfect there are a few small areas where the adjustment selection is not pixel perfect (Edit: although that may not be noticeable at jar label scale). I can send you a high resolution png or desired format of what I posted (which is limited to the resolution of what you originally posted on DFS) or the photoshop file with my adjustments. If this is going on to a graphic designer, who was the native file for the current image, they might prefer the simple png to sample and extract color adjustments. Just let me know what is preferred.(04-27-2023, 02:58 PM)rocket Wrote: I would humbly suggest adjusting the visual hierarchy on the label:
- reduce the visual contrast and weight of the container volume details which right now is one of the highest contrast items, but least visually important.
- keep the bear as the hero and the foreground element
- increase contrast of the horizons and DFS logo to come forward visually into the middle ground, so in front of mountains but behind the bear
- select font hue that is more analogous to existing palette
This is a rough mock adjustment concept, but something like this:
I like that. do you have a high resolution version you could email to me? I'll send you a PM.