I want to thank you
insomniHack for mentioning the Long Rifle Bay Rhum. I picked up a bottle of this a couple of months ago and at the time it didn't appeal to me but after reading your post I went and dug it out and smelled it with a new nose so to speak. I used it for my shave this morning and it is much more complex than I remember it being on first sniff. Nice
On the other hand, while I was digging out the Long Rifle, I came across a tub of Van Yulay Bay Rum soap. I hadn't used it for a long time so I gave it a go this morning too in keeping with the bay rum themed shave. Now to be fair, this is 3 or 4 year old tub of Van Yulay and I don't know if they've improved their formula since then. It lathered up well with a rich shiny lather but its just not as slick as the current top performers. The scent was nice but mild with a fair amount of clay noticeable. It caused me a little tingling which is why it was in the box of unloved products I suspect. Can't recall for certain. In any case its back to the BOULP for that one.
That made me think about how we judge soaps. In the early days of wet shaving I would judge a soap on its own merits compared to certain criteria. Does it smell good? Does it lather well? Is it slick enough that I can get a comfortable drama free shave? Whats the post shave feel like? There were some good soaps and some not so good ones. Now, several years and many soaps down the road, I not only compare soaps to the above criteria but also to other soaps and thats where many soaps fall down. Are they a good soap? Yes. Are they as good as this or that soap? Often not. Its hard to shave with a good soap when you could be shaving with a better soap after all, you only have so many shaves on the clock and life is too short for bad shaves, or rather, less than the best shave you can get.
I was listening to a podcast where they discussed the phenomena where competitors in judged events seem to do better if they compete later in the competition. The reason is that the earlier competitors get judged against an abstract ideal whereas the later ones get judged against other competitors. There's a larger sample of competitors and it becomes clearer to distinguish who's better than who. So don't go first!! The same thing is happening with shaving soap.