(10-27-2016, 01:25 PM)grim Wrote: ...There is too much emphasis here about "craft roots" and other artisan mumbo jumbo. There is no magic here, in the technical products. In the customer service, sure, but not the final product. I really don't understand the adoration or mystique about this. Maybe the rebirth or rejuvenation of an old industry has caused industrious individuals to jump on the bandwagon of an old skill (i.e., soap making) trying to make money. But in the end, its just a business and all businesses have on fiduciary responsibility, the bottom line of the owner or stockholders.
Read the responses from the artisans on this forum, and you will understand what the attraction is to the artisan makers.
Yesterday, I received an order that I placed with one of our member artisans. Within the package was a free sample of soap. This sample was specifically chosen for me by the artisan not only because a free sample is nice, but specifically because the sample chosen has a connection straight razors and honing.
This means that this artisan not only appreciates me as a customer, but recognizes me as a person from the forum, makes the connection between here and there, in addition to my order, and has made the extra effort to remember what I like, and implement that into my order outside of the forum. I don;t know if I am explaining that clearly, but that is a HUGE effort on his part, just to show me that he appreciates me as a consumer AND as a human being.
Another brilliant example is Stirling soap company. As big as they are, when I was having concerns over the recent shipping fiasco of my badger brush, Rod took the time to track my order and follow the progress, as well as respond to me with what our collective next steps would be if things went further wrong. Things did not go wrong, and my brush arrived safely, which I informed them of via email. When I made a post here that my brush arrived...Rod was first in line to "Like" that post. This means, again, that Stirling Soap Company has recognized me, and acknowledged me as a human being, not just a customer number. It shows concern for my satisfaction as a person.
One last example...Will from Barrister & Mann. I made an off-hand comment that I had a difficult time lathering their soap, and so I gave it away. Will acknowledged my troubles, and offered to send me a tub of Latha, as he felt it would solve my issues with his soap. I turned him down because I knew the issue was mine, not his, and also because the original soap was a gift, not something I purchased. Regardless...his willingness to make everything right, even though there wasn;t really anything wrong, was MILES above what any reasonable person could expect from an artisan.
The point is...people adore these artisans because we are able to interact with them, resolve issues, and have a relationship.
Do you think MdC would spend the time working with an individual to develop a one-off soap like L&L Grooming did with
kwsher to create Sonoma Valley? Would VdH contact me and offer to make a bad experience right, knowing full well that my bad experience was NOT their fault and in no way reflected negatively on them the way Will at B&M did? Would Proraso take the time and make the effort to reconcile my customer profile with a known forum profile, and specifically select a free sample based on that reconciliation of anonymous ID and paying customer the way Crowne & Crane did? Would P&G take the time to develope a limited edition scent profile based on specific requests made by individuals the way Chatillon Lux has with
Marko ?
I think the answer to all of those questions is undoubtedly and resoundingly NO...which fully explains the fascination and love affair wet shavers have with artisan makers...